American Airlines Admits It Needs to Do Better Upselling Passengers to Better Seats

Source: Travel News

American Airlines

American Airlines want to increase revenues in part by up-selling more customers to better seats. Pictured is American’s international premium economy product. American Airlines

Skift Take: Delta Air Lines and United Airlines recently told investors they're making big revenue from premium-seat upsells. Not surprisingly, American wants a piece of that action. But it has some IT work to do first.

— Brian Sumers

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American Airlines Admits It Needs to Do Better Upselling Passengers to Better Seats