Cincinnati Courts Luxury Travelers Through Pro Tennis

Source: Travel News

Jennifer Mauer  / Cincinnati USA

Tennis action at the Western & Southern Open. Cincinnati is using the tournament to boost tourism. Jennifer Mauer / Cincinnati USA

Skift Take: Most major sporting events take place in cities that already attract large numbers of high-end tourists. But for one small Midwestern city, hosting a professional tennis tournament is a way to attract luxury travelers who might otherwise not consider a visit.

— Laura Powell

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Cincinnati Courts Luxury Travelers Through Pro Tennis